Easy to understand.
Strong at the point of sale.
The BISSWERK® ADRIATIC SERIES ORIGINAL HANDLINE KIT is a stand-alone holiday and leisure product for the coast, camping, marinas and boats. A clear product story, compact retail footprint, professional POS solutions and attractive sales opportunities from independent retailers to distributors.
One product.
Instantly understood.
The HANDLINE KIT was developed for holidaymakers, campers, boaters, families and beginners. The product works without a fishing rod and requires very little explanation at the point of sale.
The compact hand spool is already equipped with 50 m of main line. The set includes two prepared rigs, two clips and two sinkers. Simply connect the rig, add natural bait, lower it into the water and start fishing.
This is not a conventional specialist fishing product, but an easy-to-understand holiday and leisure product with a clear use case and strong impulse-purchase potential.
Easy to explain.
Easy to place.
The HANDLINE KIT combines a simple product idea with a clear holiday use case. This is exactly what makes the product attractive for tourist locations and seasonal retail areas.
Recommended retail price including applicable VAT.
Retail purchase prices, volume tiers and distribution conditions are agreed according to order quantity and partner structure.
Impulse purchase
A product that is easy to understand without lengthy consultation and directly linked to holidays, the sea and leisure.
Broad target group
Holidaymakers, campers, families, boaters, beginners and occasional anglers.
Small retail footprint
Suitable for counters, checkouts, seasonal zones, camping areas, marina shops and shelving.
Clear brand
BISSWERK® ADRIATIC SERIES ORIGINAL creates a distinctive and recognizable product world.
Made for places
where holidays happen.
BISSWERK® is not designed only for large retail chains. Smaller, well-positioned outlets can also work very effectively with the product.
Camping & Outdoor
Camping shops, campsites, outdoor stores, leisure stores and holiday resorts.
Coast & Tourism
Beach shops, kiosks, tourist stores, souvenir stores and seasonal retail outlets.
Boats & Marinas
Marine stores, marina shops, boat rental operators, charter companies and harbour shops.
Retail
Fishing tackle stores, sporting goods retailers, local retailers, supermarkets and regional partners.
Visibility where
buying decisions happen.
Two clearly defined display formats are available for different retail spaces.
Counter display
A compact solution for checkouts, sales counters, camping shops, kiosks, marina shops and smaller seasonal retail areas.
6 × BISSWERK® ADRIATIC SERIES ORIGINAL HANDLINE KIT.
Image shows a presentation mockup. The final display will be stocked with finished retail products.
Floor display
Designed for entrance areas, seasonal zones, camping departments, tourist retail areas, marina shops and larger retail spaces.
24 × BISSWERK® ADRIATIC SERIES ORIGINAL HANDLINE KIT.
Image shows a presentation mockup without product stock. The production display will be prepared for finished retail products.
More than fishing gear.
Part of the holiday.
The product becomes relevant exactly where guests make spontaneous decisions: before a boat trip, at the campsite, in the supermarket, at the marina or while shopping for the next day by the water.
The product story has been designed so that even non-anglers immediately understand what the set is for.
From independent shops
to distributors.
Order quantities, display solutions, delivery models and commercial terms are adapted to the respective partner structure.
Kiosks, small camping shops, marina shops, fishing tackle stores and tourist retailers.
Small opening order or counter display.
Controlled risk and low space requirements.
Retailers with dedicated seasonal space or high customer traffic.
Counter or floor display.
Strong visibility and clear brand communication.
Retail chains, camping groups, multi-store operators and larger organisations.
Quantity and delivery model tailored to the location structure.
Central planning with regional or store-by-store rollout.
Wholesalers, importers, distributors and sales agencies.
Individual market and volume conditions.
Long-term regional or national brand development.
Building markets
together.
For selected markets and regions, BISSWERK® is looking for professional distribution partners with access to tourist retail, fishing, outdoor, camping or marine channels.
The objective is not short-term clearance of individual batches, but the controlled development of the brand and a suitable network of retail outlets.
Regional and national partners
Professional market access, established customer relationships and an interest in the long-term development of BISSWERK® are required.
Professionally
prepared.
For market launch, the product is being prepared with structured product documentation, traceability and relevant safety information.
Safety information
- Not a toy.
- Children may only use the product under adult supervision.
- Hooks are sharp – risk of injury.
- Fishing line may cause entanglement, cuts or strangulation hazards.
- Keep hooks, sinkers and small parts out of reach of children.
- Keep sufficient distance from other people when deploying the line.
- Observe local fishing and safety regulations.
- After use in salt water, rinse with fresh water and dry thoroughly.
Direct from
Austria.
Supply is handled by Sbirolino GmbH in Austria. Order quantities, delivery intervals and destination addresses are planned according to the respective partner structure.
For tourist regions, we recommend placing pre-orders early so that initial stock, displays and replenishment can be prepared before the season starts.
Delivery models
Direct delivery to individual retailers.
Central delivery to main locations.
Multi-store and multi-location solutions.
Seasonal pre-orders.
Individual solutions
for distributors
and wholesale partners.
Clear process.
Short routes.
Enquiry
Send us brief details about your business, region, sales outlets and planned quantities.
Concept
We select individual products, counter or floor display and suitable commercial terms.
Initial order
Delivery tailored to the season, location and partner structure.
Reordering
Flexible replenishment based on actual sell-through.
More than product.
A brand.
BISSWERK® supports retailers with a consistent product and brand story built around holidays, the sea, camping and easy-access fishing.
POS material
Counter and floor displays, product images and brand materials for clear retail presentation.
Online
Product pages, instructions, FAQs and explanatory content for end customers.
Social media
Seasonal content for camping, marinas, families, holidays and leisure.
Ready for
BISSWERK?
Whether you are an independent retailer, specialist store, retail chain, wholesaler or distributor: tell us briefly what you are planning. We will get back to you personally.